Free on-demand masterclass · yours with this bundle

Stop guessing. Start building.

The 5-pillar blueprint for marketing that works while you rest.

The PEACE Marketing Blueprint™ Masterclass teaches you the exact plan coaches and service providers use to build marketing systems that bring in leads, nurture trust, and convert clients. Without constant posting, launching, or hustle.

FreeNormally $97 · a $297 value
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Instant access. The full training, workbook, and audit.
The PEACE Marketing Blueprint Masterclass, shown on a laptop and workbook
What's included
The complete PEACE Blueprint training
The guided PEACE workbook
The replay, yours to keep
7 days in the private members' area
5 pillarsOne peaceful strategy, start to finish
1 sittingFinish your plan in one focused session
7 daysPrivate members' area for questions
$297+In real value, mapped to your business
The honest part

You didn't start your business to become a full-time content creator.

But that's kind of what happened, isn't it? You spend hours creating posts that disappear in 24 hours. You've bought courses, downloaded templates, maybe even hired help. Nothing sticks, because nobody showed you how all the pieces fit together.

So you keep doing more. More platforms, more posting, more content, more hustle. And the harder you work, the more exhausted you get, without the results to show for it.

Here's what nobody tells you: the problem isn't that you're not working hard enough. It's that you're spending your marketing instead of investing it.

Spending vs. investing

How long your content keeps working

A TikTok is gone in minutes. A blog post can bring you clients for years. Same effort, wildly different return.

TikTok
immediate
X / Twitter
~48 min
Facebook
~81 min
Instagram
~19 hours
LinkedIn
~24 hours
Podcast
~7 days
YouTube
~10 days
Pinterest
~4 months
Blog
~2 years
A single blog post can bring in traffic, leads, and clients for years. An evergreen YouTube video or podcast can pull in views, leads, and clients for months or even years. These are the assets the PEACE Blueprint helps you build.

This graph is not to scale, but represents how long a post takes to reach 50% of its lifetime engagement. Most social content is spent within hours; a blog post keeps working for years. Data: Scott Graffius, Social Media Content Half-Life Analysis (2025).

The PEACE Marketing Blueprint™

Five pillars. One peaceful strategy.

This isn't another course full of theory. It's a blueprint you can apply this week, with a workbook to make sure you actually do it.

P

Protect Your Peace

Build a business that works during low-capacity seasons. Map your energy patterns, set your boundaries, and design marketing that fits your life.

Capacity Calendar + Boundaries Map
E

Express Magnetically

Get so clear that a stranger understands how you help in 10 seconds, then build the Genius Content that carries it. Your ideal client, your offer positioning, and the words that land.

Ideal Client Profile + Genius Content Plan
A

Automate Simply

Build the systems that keep working when you can't. Your website, lead magnet, welcome sequence, and the small automations that handle quotes, onboarding, and follow-up.

10-Second Website Test + Welcome Sequence Map
C

Connect Authentically

Build real relationships through nurture sequences and welcome experiences. No cold pitching, no sleazy DMs. Just genuine connection.

Nurture Strategy + Welcome Sequence
E

Earn Sustainably

Structure your offers for recurring revenue and long-term value. Price for transformation, not time. Grow without requiring more of you.

Progressive Offer Map + Revenue Model
By the end

You'll have the first draft of your complete peaceful marketing plan.

Not just ideas. An actual plan, mapped out and ready to implement.

This is for you if…

You're a coach, consultant, or service provider who's good at what you do, but exhausted by marketing
You've tried the “post every day” approach and it's draining your soul, not filling your calendar
You want a marketing system that works even when you take a week off
You're tired of piecing together tactics from different gurus and want one clear plan
You're ready to build marketing assets instead of disposable content

This is not for you if…

You're looking for a “get clients overnight” hack. This is a long-game approach
You love hustle culture and just want to hustle more efficiently
You're brand new and haven't served any clients yet
Heather C. Stephens
Why I teach this

I stopped posting on social media for a year. My business grew.

In 2024, life got hard. Grief, health issues, and significant team changes. I stopped posting on social media, stopped sending weekly emails, stopped blogging. Instead of crumbling, my business stayed profitable and I paid myself more than years past, through the hardest year of my life.

It wasn't luck. I'd spent years building what I now call a Marketing Emergency Fund. Assets that work when you can't.

Searchable content that brings in subscribers
Automated email sequences that nurture them
Relationships that bring in referrals
Recurring revenue that smooths cash flow
Everything inside

What you get in the masterclass

The PEACE Blueprint Training

The complete 5-pillar blueprint, taught step by step. You'll build your plan in the workbook live during the training, with the recording to revisit anytime.

The PEACE Workbook

Not a passive notes doc. A guided workbook with prompts, frameworks, and space to build your actual marketing plan as you go.

Marketing Gems Audit

A simple checklist to assess what you already have, what's working, and where the gaps are. A clear starting point, so you're not building from scratch.

Total value: $297+
Free
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On-demand replay + the workbook, sent to your inbox the moment you register.
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