Free Lead Magnet Templates to Save You Time Creating Your List Building Opt-in Freebies!
Download Our 7 Top-Converting
Lead Magnet Templates
Quickly Create Gorgeous Digital Products that Convert Visitors into Leads Who Know You, Like You, Trust You, and Become Paying Clients!
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Opt-in Freebies
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Content Upgrades
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Course Materials
THE FRUSTRATING TRUTH IS...
Many online business owners out there today know the importance of growing an email list but they struggle to get steady Leads and Convert Them Into Paying Clients
Do any of these sound like you?
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You do great work and you have no trouble keeping your clients happy⏤if only you could just get them in the door.
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You've tried creating lead magnets, but they just don't seem to bring in the number of subscribers you hoped for.
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Maybe you've dabbled with Facebook ads, trying to promote your lead magnet but you only ended up with a few, very expensive leads.
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Or you're lucky enough to get some subscribers but they never seem to go beyond downloading your freebie.
If any of these lousy lead magnet scenarios hit home for you, you're not alone.
The struggle to get leads can feel like hitting one brick wall after the next.
Every business needs a way to generate leads and clients. Leads are like oxygen to a business.
If you don't have enough leads, you probably don't have enough clients. If you have inconsistent lead generation you probably have inconsistent cash flow.
Both situations are flat-out stressful.
That's why I created the Lead Magnet Templates, for business owners just like you, who want to attract leads, grow your email list, and close more sales, without stressing about where your next client is coming from!
And you’ll be relieved to know that these templates won't cost you an arm and a leg. I've priced them to be ultra-affordable!
More about that in a minute, but first let me tell you why I created these 6 specific templates...
I Know First-Hand How Hard it Can Be To Market Yourself and Consistently Get Leads...
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I struggled to create lead magnets for my own business because I was so busy serving clients.
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I've experienced the frustration of creating lead magnets that just didn't convert.
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I've felt the excitement to finally get leads and then the disappointment when they didn't buy.
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And total confusion when something worked for myself or a client, then failed for another client.
Thankfully, There IS Another Way... (A Much Easier Way!)
Once I figured out which types of lead magnets converted best my business changed forever!
I was able to consistently create marketing assets that generated leads and turned those leads into clients. The predictable income this created reduced my stress dramatically, and made marketing my business fun!
I started testing the various lead magnet types that worked well for me with my clients. We kept tweaking the winners and eliminating the losers. Eventually, we ended up with 6 types of lead magnets that convert best for service-based businesses.
We finally cracked the code, and I want the same for you...
That's Why I'm Giving Away Our Top Converting
Lead Magnet Templates
These Lead Magnet Templates are designed for busy business owners who want to quickly create gorgeous lead magnets, content upgrades, and marketing assets.
They are 100% customizable in Canva and Google Slides so you don't need any expensive fancy software to edit them. Plus they include writing prompts to make creating content easy while ensuring you guide your new leads towards the sale!
What's Included in the Lead Magnet Templates...
You will receive these 7 lead magnet templates designed to work for any niche! 🙂
Click to view larger image.
Case Study Template:
This case study template includes writing prompts to help you create a compelling story that shows how you were able to help your clients solve their problems and achieve their goals. It also includes writing prompts for an introduction page and call-to-action page.
Checklist Template:
This checklist template includes writing prompts for an introduction to set the stage for your new leads, one-column and two-column checklist layouts, a resource list template, and a closing call-to-action page.
Goal - Habit Tracker Template:
It includes writing prompts for an introduction, call to action page and several goal tracking layouts: Meal Planner/Tracker, Results Tracker, 100 Day Tracker, 6 Month Habit Tracker, 31 Days Habit Tracker, and a Resources page.
How to Guide Template:
This How-to Guide template includes writing prompts on your introduction page, 5 steps (add as many as you'd like), a resources list, and a closing call to action page.
Resources Guide Template:
Save your client's time, money, and stress by giving them a list of your favorite resources. You could even make yourself a little extra moolah in the process by including your affiliate links!
This Resources Guide template includes writing prompts on your introduction page, 5 resources (add as many as you'd like), and a closing call to action page.
Workbook - Journal - Planner Template:
The workbook/planner market is hot! (Super duper hot!) Create a workbook, journal with writing prompts or custom planner for your potential clients using this template!
This workbook, journal, planner template includes writing prompts on your introduction page, 5 different workbook page layouts, and a closing call to action page.
Signature System (Blueprint/Roadmap) Graphics Templates:
This template pack includes signature system layouts from 2-step systems all the way up to a 9-step system.
Pop in your content and style it to match your brand! It can be helpful to add it to your lead magnets and services page. It's also really helpful to use on your sales calls to help your potential clients visualize your process!
🎉 Plus Bonuses 🎉
The Lead Magnet Template Pack is perfect for creating top converting lead magnets, content upgrades, webinar workbooks, and more!
$97 value
$0 Download for Free Today!
Wait! Did Someone Just Say "BONUSES?"
Why Yes I Did!
🧦 I'm Including Bonuses That Will Knock Your Socks Off! 🧦
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BONUS 1: How to Customize Your Lead Magnet Templates
Psst! There's another unannounced bonus in this section you're going to absolutely love! 🙂
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BONUS 2: How to Create a Fillable PDF
Kick the value of your lead magnet up a notch by creating a fillable PDF that your leads can download and fill out on their computer! This video will show you click-by-click how to do this, including two of my favorite tools. One of these tools is totally free for you to use!
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BONUS 3: How to Create a Lead Magnet Mockup Video Training
"A picture's worth a thousand words," so will show you how to create a mockup graphic of your lead magnet to help you boost conversions in this bonus video training! And yes, once again I share a free tool you can use!
So to recap, you're getting the Lead Magnet Templates plus the bonuses!
Who are these Lead Magnet Templates for?
These lead magnet templates are designed for service businesses in any niche, although they'd really work for any business that wants to create digital resources.
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Life Coaches
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Health Coaches
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Business Coaches
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Fitness Coaches
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Mindset Coaches
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Tutors & Teachers
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Virtual Assistants
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Graphic Designers
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Freelancers
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Photographers
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Creators & Artists
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Experts & Consultants
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Acupuncturists
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Natural Medicine
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Professional Services
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Financial Advisors
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Home Organizers
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Authors & Speakers
You don't just have to use these templates for lead magnets!
They work great for other marketing assets like...
Download Now!
Frequently Asked Questions
In summary, your purchase grants you the right to use these lead magnet templates in any of your personal or business work, as many times as you wish, on as many of your personal or business projects as you wish.
You can edit the templates, brand them with your logo, photos, colors, etc. on the condition that you accept that the templates were made by Wise Owl Marketing and cannot be shared or sold as-is.
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- Please don't give the editable templates to anyone else.
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- Please don't sell the templates to anyone else or on any marketplace.
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- Please don't use the templates in any manner that may be immoral, illegal, or pornographic.
And of course, please be honest and use your best judgment so we can focus on the fun stuff, like creating more exciting resources to help you grow your business.
If you have a question regarding how these templates can be used, please contact us and ask.
Lucy set up a simple FB ad to promote her lead magnet...
"I just almost doubled my audience in a week! How did that happen?"
"Yeah, I was really stoked! I was like, 'I just almost doubled my audience in like a week! How does that happen?' It is so exciting when I'll see notifications and stuff and it's like, ' Oh! Complete and total strangers are liking my ads!"
Lucy - Health Coach
Hi, I'm Heather Stephens - Your Website Designer, Marketing Coach & Teacher:
Woohoo! I'm so excited to share these templates with you! I've created hundreds of lead magnets over the years and I know first-hand how time-consuming they can be. These were initially a project to help my custom website design clients, but after using the templates myself, I knew I had to share them with others.
This template pack will be a game-changer for your business!
If there's anything I can do to help you with your website or marketing, please let me know! I specialize in helping service-based businesses create automated marketing systems that consistently turn website visitors into subscribers, leads, and clients. My clients will tell you I'm a website fairy godmother who makes business dreams come true. 😘
I hope you love the templates as much as I loved creating them and I can't wait to see what you create!
Get our 7-Top Converting Lead Magnet Templates to
Quickly Create Gorgeous Digital Products That Convert Visitors Into Leads Who Know You, Like You, Trust You, And Become Paying Clients!
7 Lead Magnet Templates, Editable in Canva and Google Slides, Ready for You to Fill in the Blanks, Promote, and Start Getting Leads!
- Case study template
- Checklist template
- How to guide template
- Habit tracker - planner template
- Resources list template
- Workbook-journal template
- Signature system (blueprint/roadmap) template
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