How to Get Sales with Your Email List

One Simple Tip To Help You Increase Your Revenue…

I have a quiz for you. What percentage of visitors do you think that come over to your website are not ready to buy? 

Any ideas? 

Believe it or not, it’s around 96%. Yes, that means nearly all of your website traffic isn’t ready to give you any money. And, that same percentage goes for your lead magnet or people opting into your newsletter. 

As hard as that truth may be for small business owners, it really does make sense. Before people can feel comfortable enough to buy, they need to know that they like you and trust you. 

This is Where Email Nurturing Comes In

Email marketing can totally help you boost your sales. It does this by igniting relationships with your clients and your leads. You do this by sending them emails packed with helpful information that they actually want to read. As a result, the emails help them overcome problems, which makes them like you. 

Crazy, huh? 

This whole process of continually sending your subscribers value drives interest in your products and your services. It gets them through the different steps of the buying process until they’re ready to buy. And when they are ready, hopefully you’re the one they’re going to think of when they say, “Yep. Sign me up.” 

I know you’ve heard this before, but my question for you today is…

“Are You Doing It?”

I had a discovery call with someone earlier this week and I was so surprised. They are doing a good job of growing their email list and they’ve been working so hard to get those subscribers. Great job!

Then I discovered that they’re not emailing them. They haven’t sent emails in a very long time. This is so unfortunate. They have an amazing business, amazing offers, and great social media engagement, and a whole bunch of other stuff going for them. Still, they aren’t doing anything with that email list. 

This is what we call in marketing “low-hanging fruit”. It’s a ton of opportunity for revenue just sitting there, waiting for them to tap into it. 

So, a little statistic for you is that for every dollar you spend on email marketing, there’s a potential ROI of about $38. That’s awesome! Don’t waste that opportunity. You can’t make sales with your email list if you don’t actually send emails out to your audience.

Here’s How You Can Learn More

So, I’d love to invite you to join the conversation over in our Facebook group, or watch the Get Leads & Clients Masterclass so you can learn how to build a marketing system that generates leads and clients on demand and gives you more independence, bigger income, and makes a bigger impact on your clients. 

And if you’d like some help with your marketing strategy, join The Get Leads & Clients Academy, our affordable marketing coaching program!