My favorite tools
The tools I actually use to run a peaceful business.
No bloated list of 100 apps you'll never open. Just the handful I reach for, organized by what they're for, so you can build a calm tech stack that actually works.
Every tool on this page is one I actually use. An asterisk (*) marks an affiliate link, so I may earn a small commission at no extra cost to you if you buy through it, but I only ever recommend tools I genuinely trust.
Protect Your Peace
Tools that protect your time and energy
Appointments
TidyCal* (affiliate link, opens in a new tab)Simple, affordable scheduling for calls and appointments.
Automation
Pabbly
Connects your apps and automates the busywork behind the scenes.
Legal policies
Termageddon* (affiliate link, opens in a new tab)Auto-updating privacy policies and legal pages, so you stay compliant.
Read my Termageddon review 
Projects
ClickUp* (affiliate link, opens in a new tab)Where my team and I manage every project and task.
Express Magnetically
Get clear, then get it published
Mockups
Mockup Shots* (affiliate link, opens in a new tab)Turn a screenshot into a polished device mockup. Still my go-to.
WordPress hosting
SiteGround* (affiliate link, opens in a new tab)Fast, reliable WordPress hosting with genuinely great support.
WordPress builder
Beaver Builder* (affiliate link, opens in a new tab)My favorite page builder for custom, maintainable WordPress sites.
WordPress theme
Astra* (affiliate link, opens in a new tab)A fast, flexible theme that pairs perfectly with Beaver Builder.
WordPress forms
Gravity Forms* (affiliate link, opens in a new tab)Powerful, flexible forms for any WordPress site.
WordPress SEO
Yoast SEO
Great for beginners and easy to set up.
WordPress SEO
Rank Math
More control and features once you want them.
Automate Simply
Systems that keep working when you can't
Writing polish
Grammarly* (affiliate link, opens in a new tab)Catches typos and polishes your writing everywhere you type.
AI strategist
Claude
The AI I actually trust for strategy and first drafts.
Keyword research
Ubersuggest
Beginner-friendly keyword and SEO research.
Video & podcast
Descript* (affiliate link, opens in a new tab)Edit video and podcasts as easily as editing text.
Quick video
Loom* (affiliate link, opens in a new tab)Record a quick screen or face video in seconds.
Connect Authentically
Nurture real relationships
Client CRM
Dubsado* (affiliate link, opens in a new tab)A CRM that handles proposals, contracts, and invoices.
Community
Skool* (affiliate link, opens in a new tab)Simple community and courses in one clean place.
Community
Circle* (affiliate link, opens in a new tab)A more polished home for a paid or free community.
Read my Circle review 
Email
Flodesk* (affiliate link, opens in a new tab)Beautiful, all-in-one email marketing that’s a joy to use.
Read my Flodesk review 
Email
Kit* (affiliate link, opens in a new tab)Creator-focused email marketing and automations.
Read my Kit review 
Social content
Social Curator* (affiliate link, opens in a new tab)Done-for-you social posts, captions, and photos.
Social Scheduler
Buffer* (affiliate link, opens in a new tab)Schedule your social posts ahead of time.
Earn Sustainably
Get paid and stay profitable
Bookkeeping
Xero
Clean, friendly bookkeeping and accounting.
Payments
Stripe
Take payments online, simply and securely.
Funnels (WordPress)
CartFlows* (affiliate link, opens in a new tab)Build sales funnels right inside WordPress.
Funnels (non-WordPress)
ThriveCart* (affiliate link, opens in a new tab)Checkout pages and funnels without WordPress.
Payroll
Gusto* (affiliate link, opens in a new tab)Payroll and benefits made genuinely painless.
Read my Gusto review Want more like this?
The free Peaceful Marketing community is where I share new freebies, posts, and videos as I make them. No pressure, no hustle, just come say hi.