Struggling to Figure Out an Email Platform?

Email Platform Overwhelm

I remember the first time I sat down and looked at an email platform…holy cow!

I felt completely overwhelmed. I had so many things to learn.

I wasn’t even sure what the terminology on the menu meant, let alone how to use it.

If you’re not familiar with email platforms, just trying to figure out what you’re trying to accomplish with your emails can be confusing. And then, learning how to use the platform can be hard. 

So if you ever find yourself staring at an email platform for the first time and wonder where to even begin, you’re in good company.

I’m sure most people who have sat down in front of one for the first time have had the same experience.

So Where to Begin?

It’s just like walking to the store. Your overall goal is to get to the destination, but you’ll never get there if you keep stumbling and falling down. So you take it one step at a time. The journey is all about one foot in front of the other rather than worrying about your destination.

So when you start using an email platform, I recommend you start very simply. Don’t worry about what you need to do for giant email automations with lots of contingencies. 

Instead, just figure out how to send individual emails. Just learn how to write an email, format it, and send it to your list. 

If you have a blog, even better! You can use that to focus your email-platform learning. Whenever you publish a blog article, simply create an email that includes a “read more” link to your list. It’s simple, straightforward, and effective marketing by itself…all while you are learning!

Over time, the more you work with simple emails on the platform, the more intuitive it will become. As it becomes more intuitive, learning how to make more complex campaigns will be easier. 

One foot in front of the other. One step at a time. Start small and work your way up the ladder. 

Try to figure out an email platform one step at a time, and you’ll eventually be building monster automations with moving parts sooner than expected. 

Planning Out Those Emails

Regardless of what email platform you work with, a little organization will go a long way. The more organized you are, the more you plan things out in advance, the smoother things will go and the less time you will spend working.

I recommend you use the Happy Marketing Planner as you strategize, plan, and create your email campaigns. That way, when you sit down to work on those emails, the bulk of the hard work is already done, which will make the rest of the day go much smoother.

Of course, the Happy Marketing Planner is much, much more than an email planner. It will help you simplify and streamline your marketing so you can focus your message and grow your business.

To see all the ways it can help you take control of your business’s future, click the link below.

https://wiseowlmarketing.com/planner/